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Why Karuna Dawn?
Helping you make the compassionate choice
Change Lives
We collaborate for change and choose to partner with existing ethical and socially conscious production houses that provide fair trade practices, employment and education opportunities. Through our choices in partnership, we continue to support social impact initiatives and help to change lives.
We are a brand dedicated to providing opportunity and employment to the disadvantaged in society and committed to highlighting the power of compassionate choices on the lives of workers.
Photo of employees from our partner in Nepal
Keep traditional artistry alive
Supporting traditional crafts provides a source of income to many villages, keeping rural communities alive and employed within their traditional environment. These highly skilled artisans practice traditions hundreds of years old and your choice to purchase our products maintains the valuable knowledge transfer from master craftspeople to students, keeping this beautiful, unique and highly skilled artistry alive.
Photos & content courtesy of Mehera Shaw.
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Save garments from landfill
The average person buys 60% more items of clothing every year and keeps them for about half as long as what we used to 15 years ago - generating a huge amount of waste, most of which ends up in landfill. Recognising a large proportion of good quality clothing can be re-used, re-cycled or up-cycled, we have partnered with a zero waste, ethical brand in India that up-cylce post-consumer jeans and post-industrial fabrics (ie. off-cuts) into beautifully designed, bespoke, hand crafted bags. Not only has your choice in purchase helped save garments from landfill, you are supporting skilled workmanship, innovative design and the re-shaping and re-thinking of manufacturing and waste.
Photo courtesy from our partner in India
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Stop the ruins of fast fashion
Fast fashion is the mass-production of cheap "on trend" clothing bought and cast aside in rapid succession as fashion trends change. This insatiable appetite for clothing has resulted in disastrous consequences to human rights, the environment and the degradation and exploitation of those most vulnerable in society. It has produced a race to the bottom in search for cheaper production of clothing. We are a brand that rejects the ethos of fast fashion and honour an ethical, sustainable and conscious approach to fashion. We place purpose before profit and will not compromise on our core values of Social Impact, Animal Welfare and Environmental Footprint.
Transparency
Being an ethical brand, it is vital we know who is making our bags, under what conditions and the materials used in production. We know this is as important to you, as it is to us. All our partners provide fair trade practices and a living wage. The process of making each style of bag and who is employed in the process is published on our website.
LEARN MORE ABOUT ARTISAN MADE ORGANIC COTTON TOTE BAGSLEARN MORE ABOUT UP-CYCLED DENIM COLLECTION
LEARN MORE ABOUT LEAF LEATHER
What will you contribute towards?
Our shared compassion connects, unites and empowers us to make positive social change. You have the power to make the compassionate choice and with your choice, let the world know what you stand for.
So the question remains - what will you choose to contribute towards? Do you want to continue making choices that perpetuate suffering or, do you want to embrace the Conscious Consumer mindset and contribute towards something beautiful, meaningful and one that nourishes the soul?
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Vegan
Sustainable
Slow Fashion
Ethically Made
Empowering Women
